A Very Special Episode of Week Links

This week’s episode of Links is special for 2 reasons.

1. It’s Wednesday, not Monday. I’m trying to come up with a good name for this feature, and I think Week Links is funny, but I’m not sure about the messaging. Send suggestions!
2. One of Phases ad campaigns got some link-love from one of the largest blogs on the internet.

Stacy Mitchell, a blogger at Huffingtonpost.com wrote a piece about the strong performance of credit unions during the financial crisis reative to banks. One of the examples she used was Phases client, Westerra Credit Union.

Here’s the money quote:

Westerra Credit Union in Denver also had a banner year. “People are looking at the financial institution they are using and reevaluating whether it’s the best place to have their money,” said Nancy Bunte, vice president of marketing. Westerra gained 10,000 new members in 2009, double the growth of 2008.

That rapid growth is continued this year, Bunte says, thanks in part to the Move Your Money campaign. Westerra has echoed the message in its own “Move Your Money Local” ads, which are running in the Denver Post.

Congratulations to Westerra on such a great year, and to Phases for the killer campaign!

This entry was posted on Wednesday, June 30th, 2010 at 3:25 pm and is filed under Marketing, Studio News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.