Double the Clicks for On-line Advertising

Targeted Web advertising with high ranking results

We recently received feedback for an on-line campaign from Westerra Credit Union and were thrilled with the results! The Denver Post on-line campaign was a test in behavioral targeting – in this instance, targeting visitors who had recently looked at selected competitors. By displaying appropriate advertisements, based on users’ Web histories, our ad resulted in double the amounts of clicks compared to all other ads!

The bottom line – effective design is always backed by effective marketing efforts and research!

Tags: advertising, on-line advertising, web advertising

This entry was posted on Friday, June 5th, 2009 at 12:05 pm and is filed under Design, Marketing. You can follow any responses to this entry through the RSS 2.0 feed.

Comments are closed.