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Phases Pro Tips for SEO Copywriting

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So many web projects run aground when it comes to writing SEO copy because the copy doesn’t get done on time, it isn’t very good, or it’s not effectively optimized. Here are 5 tips to keep your SEO copy on track.

Hope You Got Your Homework Done Early Today!

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Wikipedia is blacked out today (along with Reddit, the Google doodle, and Boing Boing, and others) to protest the Stop Online Privacy Act (SOPA) and its stepchild, the Protect IP Act (PIPA). The Wikipedia pages for those bills are still open for business, by the way.

Writing Copy for Search Engines and People

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Copy is the most misunderstood and most poorly implemented element of SEO, because writers and marketers lose track of who their ultimate audience is, and why that audience is on the web in the first place.

Local Company Makes Good (Really Good) with Powerful Brand Strategy

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Smashburger is investing in the idea that strong brand awareness can be leveraged as a tool and driver to push long term sales and growth.